We believe that success with Internet marketing should not be limited to large corporations with huge marketing budgets. With a well-designed website and a little guidance on how to optimize content for search engines, anyone can compete on the Internet. By maintaining little overhead, we can offer low-cost solutions that make Internet marketing affordable and achievable to everyone.
Lani Sanethong, Founder & CEO
Over the past 12 years, Lani has been involved with different technology projects across various industries. Her role often involved bridging the gap between end end users and programmers. Prior to starting Lanergy Solutions in 2011, she worked for Praxius Technology, an Internet marketing company, and developed their entire technology, website, and training infrastructure. She also worked for Virtual Homes Real Estate providing support to agents and managing the company’s technology solutions and website search engine optimization.
Having worked with agents for many years and being an licensed real estate agent herself, Lani recognized the challenges faced by real estate agents and other professionals when it came to blogging and SEO. After not being able to find existing solutions in the market place, she decided to build her own. In September of 2011, Lani created her proprietary Build-a-Blog tool, a blogging wizard with SEO brains, guiding individuals through the blog writing process and automating SEO. On 11-11-11, she added Build-a-Blog PLUS, which generates unique pre-written real estate blog posts, to her product offerings.
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Jeffrey Trudel, Vice President – Business Development
For over 15 years, Jeff has been working in and around mortgage lending and real estate. In 2003, he was hired by Washington Mutual as Northern New England Sales Director and developed this under-served territory from $4 Million to $100M in annual sales. Even through the massive 2008 U.S. financial downturn, serving the lender and Realtor based communities remained his central focus when he acted as an independent consultant for various brokerages throughout New England. In 2011, Jeff joined Praxius Technology, an online marketing company built to help Lenders and Realtors increase their online identity. Jeff successfully grew the client base and the company was sold. He joined the Lanergy team in the spring of 2012 bringing an entrepreneurial spirit and passion to help his clients get the best online and social media marketing results.
