6 Business Apps for a Mobile Office
With the abundance of apps available, it's easier than ever to operate your business on-the-go using your smart phone or tablet. Below are our recommendations on 6 business apps for a mobile office. We have found these apps extremely useful and hope that you will too! 6 Business Apps for a Mobile
Website Format and Content Affect Visitor Page Views
All websites are not created equal! It's not enough anymore to simply have a website. Once customers get to your website, what value do you offer? How do you keep them engaged? And how do you convert them to clients? We recently had the opportunity to evaluate this when redesigning a website for a
How WordPress Websites Differ from Traditional Websites
We often use terms without explaining them,..and don't even realize it. Someone recently brought to our attention that it's not always clear how WordPress sites differ from traditional websites. So here's the WordPress 101 explanation... Traditional Websites "Traditional websites" refer to those
Link Exchanges – Good for SEO or Not?
If you have a website, you have likely received unsolicited emails asking about a link exchange. Before replying to these emails, consider the information below on link exchanges and whether it is good for SEO or not. This will help you avoid scams or exchanges that may hurt your rankings. What Are
Advantages of Registering for Google Places
When customers search online for certain keyword phrases, Google may display a list and map of local businesses. See the image below for an example based on a search for "MA Custom Home Builders". This function is from Google Places and gives businesses that register an automatic
Blog Author Profile Pictures in Google Search Results
Have you ever run a search on Google and noticed that some results display the profile picture of the blog author? This makes your blog stand out and may lead to higher click thru rates. If you are a Google+ user and have a WordPress website, it's easy to set up blog author profile pictures in
The Importance of FaceBook Page Names with Keywords
When creating a page on FaceBook for marketing, give careful thought to the title of page. It can impact whether customers can find you and therefore the amount of exposure you may receive on FaceBook. This is particularly important for independent professionals such as real estate agents and
Lanergy Solutions at the NHAR Conference 2012
In an effort to support our local Real Estate organizations and partners, Lanergy Solutions was proud to exhibit at the annual NH Association of Realtors conference in Portsmouth September 10th and 11th. We met lots of great people and took the opportunity to learn more about the needs of not only
Reasons Why People Fail At Blogging
Blogging is the act of adding content to your website on a regular basis. It is a way for you to share your knowledge and expertise, and as a result, reach out to new customers. Static websites can no longer compete in the online marketing world. Having a current, constantly updated and growing
Small Business Website Design Tips
Just when you thought it was good enough to have a website, the game changed again. Static websites no longer work. Small businesses now need newer website platforms that allow for adding on content on a regular basis. There are some simple steps to keep in mind when designing your new small
I Have The Best Service But Who Knows It? Marketing Challenges for Small Business
Small business is the growth engine of America. They strive to service local clientele, become a prominent player in the local community, and beat out larger competitors with the best service. We are a small business and are always asked what differentiates us and invariably our response is
Loan Officer Marketing Tools
Our Loan Officer marketing tools enable you to target home buyers online long before they are ready to buy. This gives you the opportunity to earn a buyers' business before they have connected with one of your competitors or a Realtor. Home buyers often begin their research long before they are
SEO Reports for Blog Rankings
We have just added a new blog ranking SEO Report service for our Build-a-Blog and Build-a-Blog PLUS users. Our clients can now view reports on the keywords for which they rank on the front page of Google and other search engines for each blog post created using our tools! How It Works When using
Internet Marketing Services for Small Businesses
Internet marketing is essential to any marketing campaign, but is particularly important for small businesses and independent professionals. It provides added exposure, attract customers online, and allows small businesses to compete with larger companies. With the right services and tools, you can
FaceBook Business Page Enhancements for Real Estate
FaceBook Business Pages were converted to a timeline format in early 2012. The timeline is the default landing page for all FaceBook business pages, however, users can add application tabs with other layouts and information. For real estate, those additional tabs can offer valuable tools and
